Newsletter #21 - 4 ChatGPT Prompts to Boost Your Marketing Efficiency 💊

Newsletter #21 - 4 ChatGPT Prompts to Boost Your Marketing Efficiency 💊

Julie Cauville

Julie Cauville

June 29, 2023

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Hello !

Picture it... an always-available assistant to write your Instagram posts, generate your email campaigns, or optimise your product pages.

Here are some ways in which AI ChatGPT can support your e-commerce and teams in your daily tasks.

In this newsletter, I'm sharing four ChatGPT prompts to help you save time on your marketing tasks, improve your customer's experience, and boost sales 🏄🏼‍♀️.

Note: While ChatGPT is an incredible tool, artificial intelligence has its limits. So, use it with caution ☝🏻

Writing your social media posts 📱

Feeling uninspired?

ChatGPT can generate a multitude of ideas and content for your social media in record time while maintaining your style and brand voice.

Here's an example of an Instagram post for the brand Asphalte ⬇️

Capture d’écran 2023-06-22 à 10.57.02
💬 Do you know Asphalte? Do you want my referral code to try it out?

Here's how I asked ChatGPT to produce similar content.


Here's an example of an Instagram post I wrote to promote our referral program:


Write the description of a post on the same subject from a different perspective. Use my style.


Hey there, we're feeling incredibly curious and we've got a burning question just for you! We're dying to know how you stumbled upon our awesomeness - was it through the grapevine, social media magic, or some other intriguing way? Drop a comment and tag the fantastic individual who introduced you to us because we're all about celebrating our amazing ambassadors!  Oh, and guess what? We'd love for you to share your referral code in the comments too, because hey, sharing is caring! Spread the love and let others experience the greatness of our clothing by using your code. And hey, here's a friendly reminder: when you refer someone, they get a fabulous €15 discount on their first pre-order, and you, my friend, score a sweet €30 for being the awesome referrer. Isn't life just full of beautiful moments like this?  Join us in embracing conscious consumption and grabbing yourself a great deal. Together, let's make a stylish impact!  #Asphalte #ConsciousConsumption #GreatDeal

While the text still needs some work, 75% of the job is already done.

And that's absolutely fantastic, isn't it?

Attention-grabbing subject lines 🧲

ChatGPT can also help you write the subject lines of your marketing emails in no time.

For example, you can use this prompt:

Imagine you are an experienced copywriter and write the subject line for my upcoming marketing email. The email's subject is a 24-hour flash sale of a new collection of swimsuits. Please give me 5 different subject lines.


Now you just have to choose the subject lines you like the most and A/B test them 😎

💡 Bonus tip
For simple requests, I recommend always asking ChatGPT for multiple options. If the result doesn't satisfy you, you can easily mix them up.

Writing engaging emails... 👊

Now that you have the subject line, you can ask ChatGPT to write the body of your "24-hour flash sale" email.

Here's what I asked for:

While acting as an experienced copywriter, write the body of this email for me, including the CTAs. Use an engaging tone and create a sense of urgency for the reader.


Capture d’écran 2023-06-22 à 11.24.16

💡 Bonus tip
Opting for a plain text email - without images, custom fonts, and very few links - is an excellent way to boost the conversion rate of your marketing emails. Your recipients perceive them as more personal and often have higher engagement rates.

... and personalized ones 🛠

ChatGPT can also assist you in writing more personalized emails.

For example, you can ask:

Write a thank-you email to a customer who has just received their order. Explain why customer testimonials are important and offer them a discount of X€ in exchange for a review.


Dear [Customer's Name],  We want to express our gratitude for choosing us and placing an order. Your satisfaction is our priority, and we're thrilled to hear that your purchase has arrived.  At [Your Company], we value customer feedback. Testimonials are important to us as they help build trust and assist others in making informed decisions.  Please take a moment to share your experience with our product. Your honest review will not only help us improve but also benefit other customers. As a token of appreciation, we're offering a special X€ discount on your next order. Simply write a review and share it with us. Reply to this email with the link or screenshot, and we'll provide you with a unique discount code.  Thank you once again for choosing [Your Company]. We value your feedback and look forward to serving you in the future.  Warm regards,  [Your Name] [Your Company]

💙 Bigblue Tips
Build your email flows based on your logistics data using Bigblue's integrations with Klaviyo, Gorgias, and Zendesk!
Take advantage of these integrations to gather genuine customer reviews, promote referral programs, and increase repeat purchase rate. 💸

Take my logistic emails to the next level 🚀

Make your products shine ✨

Displaying clear, precise, and appealing descriptions of your products is essential to convert your visitors into customers.

For this, ChatGPT is a valuable asset.

For example, you can tell it:

Write a concise and engaging description for a durable and waterproof hiking backpack.


Introducing our waterproof hiking backpack: your ultimate adventure companion. Crafted with durability and water resistance in mind, this backpack is designed to withstand the toughest hiking conditions while keeping your gear safe and dry. With spacious compartments, comfortable shoulder straps, and a sleek design, it offers the perfect blend of functionality and style. Gear up and embark on your next outdoor expedition with confidence, knowing that our backpack will protect your essentials every step of the way. Upgrade your hiking experience today!

Simple and effective ✌🏻